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martyn.brett-lee
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Leading the commercial businesses across Merlin’s flagship London attractions, which include merchandise, photography, hospitality, events, food and beverage, revenue management, games, partnerships, logistics and supply.
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Professional Profile

Commercial Director
Merlin Entertainments Group

Leading the commercial businesses and associated functions across Merlin’s flagship London attractions, which include retail, merchandise, photography, hospitality, events, venue hire, food and beverage, revenue management, games, partnerships, concessions, franchises, commercial marketing, new business development, operational development, procurement, logistics and supply.

Merlin’s Midway London attractions include the London Eye, Madame Tussauds London, the London Dungeon, the SEA LIFE London Aquarium, DreamWorks Tours: Shrek’s Adventure London! and the London Eye River Cruise.

1 Jul 2017

Past Experience

Group Head of Operational Transformation
ODEON Cinemas Group

Led strategic improvement of operations across the Europe focused on workstreams of People, Guest and Process. Partnered with territory leadership teams and ensuring the transition of change into the operating environment. Led cross-functional, cross-country project teams to ensure the delivery of all workstreams in line with time, cost and quality expectations, whilst developing a culture of continuous improvement.

ODEON Cinemas Group is Europe's largest cinema operator with 360 cinemas operating among the market leaders in the UK & Ireland, Spain, Italy, Sweden, Finland, Estonia, Latvia and Lithuania, with strong positions in Germany, Norway, Austria and Portugal. In November 2016, American operator AMC Entertainment acquired ODEON to become the largest cinema operator globally.

1 Apr 2016
31 Mar 2017
Head of Central Operations
Sainsbury's

Headed up a multi-tiered team responsible for several essential retail operations; workload planning, operational governance, operational communication, retail consultation and feedback for all 1,300 stores. Business owner of the operational change governance process, utilising 25 representatives covering all functional areas of the business ensuring that all activity is business enhancing and fit for purpose before landing in store. Business owner of operational feedback processes, trend analysis of data and communication driving corrective action. Represented the Retail Operations division at strategic governance forums and steering groups with decision making privileges.

Sainsbury's is the UK's second largest retailer selling food, clothing, general merchandise and financial products in over 1,300 stores with 160,000 staff.

1 May 2015
31 May 2015